When it comes to pitching to the media, according to Muck RackWhen it comes to pitching to the media, according to Muck Rack: 1. 91% of journalists prefer pitches under 200 words. 2. 68% of...
Press release for a product launch?Press release for a product launch? Before pitching, ask yourself: • How is this product worthy of being considered as news? • Are...
Tips about what journalists are looking for in a pitchTips about what journalists are looking for in a pitch: 1. A good headline 2. A clear angle 3. Visual media 4. Fresh boilerplate Source:...
4 reasons your business’s public reputation is crucial to its success: 4 reasons your business’s public reputation is crucial to its success: 1. A good reputation makes customers more receptive 2. You can...
Public Relations Guide to SuccessPublic Relations Guide to Success Work with a Team : Set up a dedicated team for your PR efforts. Communication and teamwork are...
Public Relations Guide to SuccessPublic Relations Guide to Success Know Your Audience : What is the common denominator? First step: developing a narrative that impacts...