Highest Viewed Press Releases Tactics
Highest Viewed Press Releases Tactics: 1. Headlines that include action words typically perform better than headlines without them. 2....
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Tips for Clarifying PR Expectations with Clients
Tips for clarifying PR expectations with clients: 1. Flag challenges that could impede success 2. Communicate what information can or...
What is the top source of information journalists say they rely on most?
What is the top source of information journalists say they rely on most? Press Releases. Source: Cision
6 Must-Have Elements for Your Events-Focused Press Release
6 Must-Have Elements for Your Events-Focused Press Release: 1. Location, location, location 2. Date, time & lead time 3. A reason to...
Journalists Values...
Journalists still value press release. Source: Cision
4 solid PR strategies for your digital marketing company
4 solid PR strategies for your digital marketing company: 1. Make sure your website is up to date and easy to navigate 2. Stay up to date...
3 types of media pitches:
3 types of media pitches: 1. Cold pitch 2. Established contact pitch 3. Follow-up pitch Source: Muck Rack
Which media distribution softwares do you use to identify press?
Which media distribution softwares do you use to identify press? Email us at Michelle@bklynitemedia.com
Journalism ethics vs public relations ethics
Journalism ethics vs public relations ethics: The most notable difference between journalism ethics and public relations ethics is in the...
4 reasons your business’s public reputation is crucial to its success:
4 reasons your business’s public reputation is crucial to its success: 1. A good reputation makes customers more receptive 2. You can...
5 components to a successful PR mentorship program
5 components to a successful PR mentorship program: 1. Go-to advocates 2. Clear pathways for growth 3. Continuous feedback 4. Quality...
How to Catch Media's Attention
Angle: Your publicity effort should have an angle. The messaging should appeal to the media, the intended public and customers at large....
Public Relations VS Marketing tools
Public Relations is a business tool that often gets confused with marketing or advertising. There are four key differences between PR and...
Public Relations Guide to Success
Public Relations Guide to Success Know Your Audience : What is the common denominator? First step: developing a narrative that impacts...
What are the Public Relations Skills
kills like research, writing, and presentation are table stakes in our business, but those who demonstrate resilience, curiosity,...
6 Questions to Consider When Crafting Your Brand Story
The foundation of strong PR is based on a finely crafted story that helps the public understand who you are and what your business and...
Small Business Owners, Pay Attention
Why should Public Relations matter to a small business owner? Let's start a conversation over coffee! Who's in? Reach us at...
Marketing Communications
Marketing Communications: Supporting marketing efforts relating to product launch, special campaigns, brand awareness, image, and...
Understanding what is Public Relations
Public Relations is the professional maintenance of a public image.The planning publicity strategies and campaigns dealing with inquiries...
Why Hire a Public Relations Agency?
Why should I hire a Public Relations company? A boutique PR company curates communication strategy for different levels of clients and...
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